Business Details
39 Years
experience
Expert Agency Search & Marketing Consulting Services
Since 1987, Pile and Company and Company has been a trusted partner for marketers and procurement professionals seeking to optimize client-agency relationships. Our expertise spans agency search consulting, performance evaluation, compensation structures, and model assessments, supported by a global network of top agencies. We combine over 1,000 annual agency touchpoints with deep industry knowledge to deliver tailored solutions for financial services, retail, healthcare, and CPG clients.Our processes emphasize transparency, fairness, and cultural alignment to build lasting partnerships. As parent company to Agency Compile, Communications Collaborative, and IHAF, we provide comprehensive resources for marketing success. With offices in Boston, we continue to lead the industry through innovation and client-centric strategies.
Services
Agency Search
Performance Evaluation
Agency Compensation
Model Assessment
Media Management
Creative Brief Training
Organizational Consulting
Details
- Year established: 1987
Highlights and features
- We have 35+ years of experience in agency search consulting.
- Our global network includes top creative, media, and PR agencies.
- We offer unbiased third-party management of agency relationships.
- We specialize in optimizing agency compensation structures and contracts.
- We conduct biannual performance evaluations to ensure partnership success.
Services
Agency Search
Our agency search service identifies optimal marketing partners through rigorous evaluation of capabilities, cultural fit, and industry expertise. We manage the entire processfrom initial assessments to final recommendationsensuring alignment with clients' strategic goals. With access to a global network of top agencies, we deliver tailored solutions that enhance marketing effectiveness and drive long-term success.
Performance Evaluation
Biannual performance evaluations assess the health of client-agency relationships through structured analysis of deliverables, communication, and strategic alignment. We identify strengths to celebrate and challenges to address, ensuring continuous improvement. Our data-driven approach helps clients maximize ROI while maintaining accountability and transparency in their marketing partnerships.
Agency Compensation
We provide expert guidance on designing fair, competitive compensation models that align with industry standards and client budgets. Our consulting services cover retainer structures, performance-based incentives, and contract negotiations. By optimizing financial frameworks, we help clients attract top talent while ensuring cost-effectiveness and long-term agency collaboration.
Model Assessment
Our model assessment service evaluates existing agency resources and organizational frameworks to determine optimal configurations. We analyze current capabilities against business objectives, identifying gaps and opportunities for improvement. Recommendations may include consolidating partnerships, adopting new agency models, or restructuring teams to enhance efficiency and strategic impact.
Media Management
We offer specialized counsel on media investment strategies, emphasizing transparency, measurement, and accountability. Our services include evaluating media agency performance, optimizing budget allocations, and implementing best practices for campaign execution. By aligning media strategies with broader marketing goals, we help clients achieve measurable results and maximize advertising effectiveness.
People
Mike McDonnell
CEO
Mike McDonnell leads Pile and Company and Company's strategic vision, leveraging decades of industry experience to guide client-agency relationship optimization. He focuses on maintaining the firm's reputation for integrity and innovation in marketing consulting.
Meghan McDonnell
President
Meghan McDonnell oversees daily operations and client engagements, bringing expertise in agency search processes and performance evaluations. She ensures delivery of tailored solutions that align with evolving marketing industry standards.
Marta Stiglin
Consulting Partner
Marta Stiglin specializes in agency model assessments and organizational consulting. With deep industry knowledge, she helps clients optimize marketing structures and resource allocation to improve operational efficiency and strategic outcomes.
Melissa Bruckerhoff
CMO
Melissa Bruckerhoff leads marketing initiatives, focusing on client education and thought leadership. She develops programs to enhance understanding of effective agency partnerships and marketing resource management.
Mary Truslow
Managing Director
Mary Truslow manages communications and collaborative projects, bridging client needs with agency capabilities. She specializes in facilitating transparent processes that strengthen marketing partnerships and drive measurable business outcomes.
Questions
What services does Pile and Company and Company and Company offer?
We specialize in agency search consulting, performance evaluations, compensation structures, model assessments, and media management strategies to optimize client-agency relationships.
How does your agency search process work?
Our process begins with understanding client goals, followed by evaluating agency capabilities and cultural fit through structured assessments and interviews.
What industries do you serve?
We work with clients across financial services, retail, healthcare, consumer packaged goods, and other sectors requiring marketing expertise.
What makes your consulting different?
Our 35+ years of experience, global agency network, and data-driven approach ensure tailored solutions that maximize marketing effectiveness and partnership success.
